This is a late 1960s Japanese-made Norma in sparkle red. Norma was started by Norman Sackheim in 1965. Sackheim started importing Japanese guitars to Chicago from a manufacturer called Tombo. The designs of the guitars were based on the Italian guitars made by companies like Goya and EKO.
This guitar plays and sounds great. Great overdriven sound. Great clean sound. Great jazzy sound. Great bluesy sound. It really has incredible range. The neck feels great. The action is low. Everything is original and everything works.